Why do some smallbusinesses succeed whileothers fail?
That is the question one young entrepreneurfaces in this illuminating business parablefor our times. Loops reveals the soul-searchingstory of Tony, a business student whodoesn't understand why he can't quit schooland work in the family business.
Then his professor surprises him with an unusualfinal exam-a twelve-week, summer-longstudy of the small businesses in his localarea. This simple real-world assignment opensTony's eyes to the most important lessons anentrepreneur can learn, such as how to:
As you follow Tony's journey, you'll receivea week-by-week crash course on theseven essential loops for small business.You will learn how to distinguish yourselffrom the competition, improve your operations,and close the loops. Best of all,you'll discover innovative ways to apply theloops concept to every challenge you face,with every endeavor, in any economy.
When you close the loops, you open thedoor-to limitless opportunities.
Mike Chaet, Ph.D., a.k.a. "The Club Doc,"is the founder and president of CMS International,the fitness industry's largest consultingfirm. A lecturer, author, and consultant,he has been involved in the development andmanagement of over 2,500 clubs and smallbusinesses worldwide.
Introduction Dedication
Section one: The Journey Begins
The Last Day of Class
An Unexpected Meeting
The Summer Plan
A Conversation with Dad
Section two: Loops
Loop one: Manage the Experience Zones
Loop two: Build a Great Culture with Vision Moments
Loop Three: A Support Group Keeps Fundamentals Fun
Loop Four: Standardize Every Major Process
Loop Five: Innovate Continuously
Loop Six: Live in the Real World
Loop Seven: Lead by Example
Section Three: A Surprise Loop
The Language of Loops
Final Thoughts
Why do some smallbusinesses succeed whileothers fail?
That is the question one young entrepreneurfaces in this illuminating business parablefor our times. Loops reveals the soul-searchingstory of Tony, a business student whodoesn't understand why he can't quit schooland work in the family business.
Then his professor surprises him with an unusualfinal exam-a twelve-week, summer-longstudy of the small businesses in his localarea. This simple real-world assignment opensTony's eyes to the most important lessons anentrepreneur can learn, such as how to:
As you follow Tony's journey, you'll receivea week-by-week crash course on theseven essential loops for small business.You will learn how to distinguish yourselffrom the competition, improve your operations,and close the loops. Best of all,you'll discover innovative ways to apply theloops concept to every challenge you face,with every endeavor, in any economy.
When you close the loops, you open thedoor-to limitless opportunities.
Mike Chaet, Ph.D., a.k.a. "The Club Doc,"is the founder and president of CMS International,the fitness industry's largest consultingfirm. A lecturer, author, and consultant,he has been involved in the development andmanagement of over 2,500 clubs and smallbusinesses worldwide.
Introduction Dedication
Section one: The Journey Begins
The Last Day of Class
An Unexpected Meeting
The Summer Plan
A Conversation with Dad
Section two: Loops
Loop one: Manage the Experience Zones
Loop two: Build a Great Culture with Vision Moments
Loop Three: A Support Group Keeps Fundamentals Fun
Loop Four: Standardize Every Major Process
Loop Five: Innovate Continuously
Loop Six: Live in the Real World
Loop Seven: Lead by Example
Section Three: A Surprise Loop
The Language of Loops
Final Thoughts
Introduction Dedication
Section one: The Journey Begins
The Last Day of Class
An Unexpected Meeting
The Summer Plan
A Conversation with Dad
Section two: Loops
Loop one: Manage the Experience Zones
Loop two: Build a Great Culture with Vision Moments
Loop Three: A Support Group Keeps Fundamentals Fun
Loop Four: Standardize Every Major Process
Loop Five: Innovate Continuously
Loop Six: Live in the Real World
Loop Seven: Lead by Example
Section Three: A Surprise Loop
The Language of Loops
Final Thoughts
Mike Chaet, Ph.D., a.k.a. “The Club Doc,” is the founder and
president of CMS International, the fitness industry’s largest
consulting firm. A lecturer, author, and consultant, he has been
involved in the development and management of over 2,500 clubs and
small businesses worldwide.
Stephen C. Lundin, Ph.D., is a bestselling author, speaker,
filmmaker, and graduate school professor. His book Fish! has
appeared continuously on the Wall Street Journal and BusinessWeek
bestseller lists, and has been published in 34 languages.
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